Thursday, September 23, 2010

Chili Brick no. 3 in LA area Meat Department Sales

According to Ralphs and Food 4 Less grocery stores, Dolores Chili Brick is the number three item sold in their meat department.

Just behind front-runners Oscar Meyer and Farmer John, the all beef, 20-ounce Chili Brick topped the sales reports at the end of the third quarter for the LA area.

“We’re starting to make a hype in grocery stores. When people don’t see our product, they’re asking for it, and when it’s there, they’re buying it,” said David Muñoz, Dolores Canning Co. president.

The Chili Brick’s continued popularity at Ralphs and Food 4 Less has placed it alongside top selling national brand items providing excellent value for consumers.

The frozen, fully cooked Chili Bricks are sold for $4.29, and one brick can serve four to six people.

The proven seller can be served in a bowl, topped on a dog, nachos or burger, paired with any main dish, or in various recipes calling for chili.

It is raved about on blogs, recipes, and Facebook and Twitter posts. Some fans, friends and followers say the chili is the base of their homemade recipes. Countless fans from around the country get their “Chili fix” weekly by ordering Dolores Chili online.

Dolores Canning Co., the manufacturer of the Chili Brick, sells its product in grocery chains beyond Ralphs and Food 4 Less. Two weeks ago, the company announced the expansion of its Chili Brick to all 325 Southern California Vons stores.

The brick is also sold in most Southern California grocery chains such as Albertson’s & Stater Brothers, as well as countless independents. Club stores & Foodservice stores like Smart & Final and Restaurant Depot carry the larger size, 5-pound tray. Restaurants such as Philippe the Original, in Downtown LA, feature the famous chili on their menu.

Distributors carry the chili and distribute to restaurant chains and independent establishments.

Dolores Canning Co. is a family owned, third generation and minority owned business. The company has been making the famous Dolores Chili Brick since 1954 at its East Los Angeles plant. Dolores Chili can be purchased direct on-line at

Monday, September 13, 2010

Dolores Chili Brick added to all SoCal Vons Stores

Dolores Chili Brick can now be found in the frozen meat department at all 325 Vons stores across Southern California, from Central California to the Mexican Border.
Although Dolores Chili has been sold at a limited number of Vons stores for the past 25 years, shoppers have had difficulty finding the famous Chili Brick in all Vons locations.  After years of customer requests, the decision was made to carry the Chili Bricks throughout the entire chain.  
“We’ve enjoyed working with select Vons stores for years, but now it’s in all of them across Southern California,” said Dolores Chili’s president, David Munoz. “Consumers throughout the southland have called and asked why they couldn’t find the Chili Bricks in their local Vons store. Now we can direct them to any Vons store location. We're excited and we look forward to working closer with Vons.”
Dolores Canning Co., the manufacturer of Dolores Chili Brick, expects to begin sampling programs within the next week at several Vons stores. Dolores employees will present recipes and sample prepared Chili Brick, demonstrating ways to use the versatile product. 
Dolores Chili Brick, an all-beef chili, is fully cooked and is sold frozen in the meat department. The great taste and ease of use is an alternative to traditional “canned” chili. The famous chili has been made in East Los Angeles since 1973 and is distributed throughout the West Coast. Each tray sells for $4.29 and will serve four to six people.

Chili Bricks are also sold to restaurant owners and operators at Smart & Final and Restaurant Depot behind freezer doors, and on Costco Wholesale’s on-line Business Delivery page.  Distributors across Southern California and nationwide also carry the Chili Bricks on their product lists and sell to restaurants, fast food chains and hamburger and hot dog stands.
Distributors who wish to add Dolores Chili Bricks to their product list should contact Munoz at
Dolores Chili is famous at Philippe the Original in Downtown L.A where it is served in a cup with crackers on the side. 
Chilidogs, chili burgers, chili fries and the famous straight bowl of chili are the most common ways Dolores Chili is served. also sells the chili directly to consumers at